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How is your company standing out from the crowd in this job market?

Tuesday, 14 March 2023

As we are starting to see a change in the jobs market, is your company taking measures to stand out from the crowd?

It’s widely recognised already that there is a skills shortage in the workforce. Many employers are finding difficulty in recruiting staff. Candidates have more options to choose from when looking for a new role. With advancement in technology, it is predicted that skills shortages are much more likely to increase than decrease over the next 10 years.

There are simple measures that you can take now that will create a significant impact and it’s more than just writing a great job advert!

  • Think about the journey your next recruit is taking within your company. Are you offering training so that they can grow within the role? Are there opportunities to upskill? is there a clear route for progression or promotion? These will be crucial factors for some candidates.
  • Company culture is an increasingly important reason why employees stay for the long term. Many employees leave companies because they are disengaged and disillusioned. Simple things like, regular monthly feedback sessions, welcoming innovative ideas, involving staff in decision making, holding social events, and celebrating success increase moral and engage staff members.
  • Staff have different motivating factors, so everything needs to be considered when hiring. Some candidates will be motivated by high salary and career advancement. Some will prioritise flexibility and remote working as the main reason. It’s important to try and cover every angle.
  • How attuned is your company to the environment and sustainability challenges? For many candidates, making the world a better place and giving something back is high on their priorities and you should be considering how your company can set a positive example if not doing so already.


Now is the time to be building for the long term, putting the actions in place to develop a dependable workforce, that is loyal, contributing to the future of your business and growing it, so that everyone benefits from the success.

If you are looking for advice on how to recruit in the current market, contact the team at Better Prospects. Don’t hesitate to get in touch as we can support you now with filling your vacancy!